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Adrian James
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Adrian James
Administrator
Adrian James
adrian@acme.ioChurn & Retention
Customer and revenue churn analysis
Churn Rate Trend
Monthly Churn Summary
| Month | Customers Start | New | Churned | Customers End | Churn % | Retention % |
|---|---|---|---|---|---|---|
| Aug 2025 | 3,120 | 248 | 82 | 3,286 | 2.6% | 97.4% |
| Sep 2025 | 3,286 | 262 | 78 | 3,470 | 2.4% | 97.6% |
| Oct 2025 | 3,470 | 271 | 90 | 3,651 | 2.6% | 97.4% |
| Nov 2025 | 3,651 | 256 | 85 | 3,822 | 2.3% | 97.7% |
| Dec 2025 | 3,822 | 289 | 96 | 4,015 | 2.5% | 97.5% |
| Jan 2026 | 4,015 | 301 | 88 | 4,228 | 2.2% | 97.8% |
| Feb 2026 | 4,228 | 274 | 92 | 4,410 | 2.2% | 97.8% |
| Mar 2026 | 4,410 | 283 | 101 | 4,592 | 2.3% | 97.7% |
| Apr 2026 | 4,592 | 296 | 110 | 4,778 | 2.4% | 97.6% |
| May 2026 | 4,778 | 312 | 118 | 4,972 | 2.5% | 97.5% |
| Jun 2026 | 4,972 | 305 | 120 | 5,157 | 2.4% | 97.6% |
| Jul 2026 | 5,157 | 318 | 124 | 5,351 | 2.4% | 97.6% |